The firm provides a comprehensive range of services structured around a strategic approach to application development. Their process begins with thorough school selection guidance, helping candidates identify target programs based on their professional experience, academic performance, and career aspirations. This initial phase ensures that applicants focus their efforts on programs that align with their goals and qualifications.

A distinctive feature is their SCAR (Situation, Challenge, Action, Result) analysis framework, which helps candidates identify and articulate defining moments in their personal and professional journeys. This structured approach to narrative development enables applicants to uncover compelling stories and present them effectively in their applications.

Their essay mapping and editing services ensure that these narratives align precisely with program-specific prompts while maintaining authenticity and impact. The firm’s approach to resume adaptation goes beyond simple formatting, focusing on transforming professional experiences into business school-appropriate narratives that emphasize leadership and impact.

The recommendation letter guidance service helps candidates select appropriate recommenders and provides them with the context needed to write effective letters that complement the overall application strategy. Their interview preparation service includes multiple mock interviews using program-specific questions, ensuring candidates are thoroughly prepared for various interview formats.

Post-application support extends beyond traditional services, offering guidance on decision-making between offers, crafting effective waitlist updates, and developing strategies for scholarship negotiations.